Stephen Colbert’s been beating Jimmy Fallon in the overall late-night ratings race — and we hear Colbert now wants to steal Fallon’s younger viewers, too.
Colbert’s comeback “Late Show” has topped Fallon’s “Tonight Show” for seven weeks straight, but has been behind in TV’s coveted 18-49 demographic.
A source says of riding-high Colbert, “He loves the headlines. He went from underdog to beating Fallon, so of course he’s enjoying it. He’s now so desperate to take over the ‘key demographic’ that he brought back an old character — his [Comedy Central] ‘conservative pundit colleague’ — to compete.”